How do I add a video to my Google business listing? It’s your Google listing that appears first when someone searches for your company or a service you offer. It’s the key to optimizing your search engine optimization! So adding a video testimonial can...
What is the first Growth Marketing action for beginners? When we talk about “Growth Marketing”, it can seem a complicated and vast discipline. It covers a lot of ground and there’s a lot to know. That’s true… only in part. Everyone can...
Is text testimony dead? Just as we announced the end of influencers a few years ago, we believe that text reviews as we know them today are set to disappear. Not because social proof will no longer be a powerful psychological bias for the buyer…but rather...
The added value of video testimonials for your business In a world where everything has become digital, companies are constantly looking for ways to stand out from the constant noise. Video testimonials can be an effective strategy for achieving this. In this article,...
4 – 5 ways to capture customer testimonials on video If you’re reading this introduction, you already know that video customer testimonials are a highly effective way of standing out from the crowd. Your customers become true ambassadors for your company,...